47
hair drying cap
Skip itA small market ($15K/yr) — this niche doesn't clear our bar today.
Returns
Great1.6%return rate — above 5% kills the launch gate
Price range
Great$7.63–$44.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good62%top-5 brand share — brands hold most of the demand
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Avg price
Good$13.21avg listing price — sweet spot $15–$100
Conversion
Okay4.0%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+2.6%90-day search growth — must beat 0% to launch
Review moat
Bad7,561.25avg incumbent reviews — the moat a new listing must climb
Market size
Bad$15K$15K/yr · 28K searches
Signals No Dominant Brand