47
hair bag
Skip itA small market ($61K/yr) — this niche doesn't clear our bar today.
Brand share
Incredible35%top-5 brand share — no brand owns this niche
Competition
Great29%top-5 click share — an open shelf
Avg price
Great$18.20avg listing price — sweet spot $15–$100
Price range
Great$4.01–$65.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,651.76avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.7%return rate — above 5% kills the launch gate
Growth
Okay+1.9%90-day search growth — must beat 0% to launch
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$61K$61K/yr · 176K searches