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54

glycolic acid lotion

Worth a look

Shows low returns (0.7%), but a concentrated shelf (top 5 take 79% of clicks) keeps it on the watch list.

Market size 58Growth 60Conversion 80Competition 18Returns 97Price range 76Avg price 85Brand share 24Review moat 21Quality gap 45

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Avg price

Great$19.03

avg listing price — sweet spot $15–$100

Conversion

Great8.2%

search→purchase rate — share of searches ending in a sale

Price range

Great$8.72–$34.72

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+35.9%

90-day search growth — must beat 0% to launch

Market size

Good$467K

$467K/yr · 301K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Bad91%

top-5 brand share — brand-locked demand

Review moat

Bad11,883.14

avg incumbent reviews — the moat a new listing must climb

Competition

Bad79%

top-5 click share — a locked-up shelf

Reviews