55
glycerin
Worth a lookShows a $4.2M/yr market, but strong incumbent ratings (4.7★) keeps it on the watch list.
Market size
Incredible$4.2M$4.2M/yr · 2.4M searches
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Great11.3%search→purchase rate — share of searches ending in a sale
Avg price
Great$15.79avg listing price — sweet spot $15–$100
Price range
Good$3.69–$29.31cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+7.5%90-day search growth — must beat 0% to launch
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Competition
Bad71%top-5 click share — a locked-up shelf
Review moat
Bad10,021.38avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality