48
gallon sunscreen
Skip itA small market ($35K/yr) — this niche doesn't clear our bar today.
Growth
Incredible+146.7%90-day search growth — must beat 0% to launch
Returns
Great1.0%return rate — above 5% kills the launch gate
Avg price
Great$78.79avg listing price — sweet spot $15–$100
Conversion
Good5.3%search→purchase rate — share of searches ending in a sale
Price range
Good$10.83–$156.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad4,440.36avg incumbent reviews — the moat a new listing must climb
Brand share
Bad91%top-5 brand share — brand-locked demand
Competition
Bad85%top-5 click share — a locked-up shelf
Market size
Bad$35K$35K/yr · 8K searches