38
foundation spf
Skip itA small market ($27K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$23.93avg listing price — sweet spot $15–$100
Returns
Great1.7%return rate — above 5% kills the launch gate
Price range
Great$7.46–$43.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+40.1%90-day search growth — must beat 0% to launch
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad14,154.88avg incumbent reviews — the moat a new listing must climb
Competition
Bad89%top-5 click share — a locked-up shelf
Brand share
Bad96%top-5 brand share — brand-locked demand
Market size
Bad$27K$27K/yr · 31K searches