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56

face scrub pads

Worth a look

Shows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 30Growth 20Conversion 84Competition 76Returns 97Price range 39Avg price 27Brand share 82Review moat 23Quality gap 60

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Conversion

Great9.3%

search→purchase rate — share of searches ending in a sale

Brand share

Great53%

top-5 brand share — no brand owns this niche

Competition

Great39%

top-5 click share — an open shelf

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Okay$3.02–$22.64

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay$136K

$136K/yr · 158K searches

Avg price

Okay$9.20

avg listing price — sweet spot $15–$100

Review moat

Bad7,118.21

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-9.7%

90-day search growth — must beat 0% to launch

Search terms