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eyebrow brush with color
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Good6.9%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay$110K$110K/yr · 213K searches
Growth
Bad-4.2%90-day search growth — must beat 0% to launch
Review moat
Bad9,358.29avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$7.46avg listing price — sweet spot $15–$100
Competition
Bad94%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad$5.70–$11.65cheapest to priciest tracked listing — scored on the share inside $15–$100