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epsom salt for plants
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size
Incredible$9.3M$9.3M/yr · 7.2M searches
Conversion
Incredible20.1%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Growth
Okay+0.1%90-day search growth — must beat 0% to launch
Avg price
Bad$6.43avg listing price — sweet spot $15–$100
Review moat
Bad19,117.88avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Price range
Bad$3.40–$16.46cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad88%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand