51
dry shampoo brush
Worth a lookShows searches that convert (11.9% search→purchase), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Conversion
Great11.9%search→purchase rate — share of searches ending in a sale
Returns
Great1.1%return rate — above 5% kills the launch gate
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Price range
Great$9.47–$33.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$14.53avg listing price — sweet spot $15–$100
Market size
Good$496K$496K/yr · 288K searches
Review moat
Okay3,484.5avg incumbent reviews — the moat a new listing must climb
Growth
Bad-2.0%90-day search growth — must beat 0% to launch
Competition
Bad85%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand