52
dior
Worth a lookShows a $8.6M/yr market, but prices mostly outside the sweet spot ($6.99–$4930.91) keeps it on the watch list.
Market size
Incredible$8.6M$8.6M/yr · 4.3M searches
Competition
Great30%top-5 click share — an open shelf
Returns
Great1.8%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Okay$248.93avg listing price — sweet spot $15–$100
Review moat
Okay3,479.13avg incumbent reviews — the moat a new listing must climb
Growth
Okay+3.0%90-day search growth — must beat 0% to launch
Brand share
Bad95%top-5 brand share — brand-locked demand
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Price range
Bad$6.99–$4930.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price