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50

dimethicone

Worth a look

Shows a sweet-spot price point ($22.54 avg), but brand-locked demand (top 5 brands take 94% of clicks) keeps it on the watch list.

Market size 31Growth 41Conversion 77Competition 25Returns 92Price range 87Avg price 94Brand share 14Review moat 81Quality gap 40

Avg price

Great$22.54

avg listing price — sweet spot $15–$100

Returns

Great1.1%

return rate — above 5% kills the launch gate

Price range

Great$8.63–$74.85

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great373.38

avg incumbent reviews — the moat a new listing must climb

Conversion

Great7.4%

search→purchase rate — share of searches ending in a sale

Growth

Okay+12.4%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$141K

$141K/yr · 84K searches

Competition

Bad70%

top-5 click share — a locked-up shelf

Brand share

Bad94%

top-5 brand share — brand-locked demand

Products