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cucumber body wash
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Great8.7%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+14.9%90-day search growth — must beat 0% to launch
Price range
Okay$4.07–$22.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$10.00avg listing price — sweet spot $15–$100
Review moat
Bad6,342avg incumbent reviews — the moat a new listing must climb
Market size
Bad$85K$85K/yr · 97K searches
Competition
Bad78%top-5 click share — a locked-up shelf
Brand share
Bad97%top-5 brand share — brand-locked demand