48
copper wig
Skip itHigh returns (12.5%) — this niche doesn't clear our bar today.
Brand share
Incredible25%top-5 brand share — no brand owns this niche
Avg price
Incredible$42.36avg listing price — sweet spot $15–$100
Competition
Great21%top-5 click share — an open shelf
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Review moat
Good1,144.83avg incumbent reviews — the moat a new listing must climb
Price range
Good$10.79–$169.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-21.5%90-day search growth — must beat 0% to launch
Market size
Bad$48K$48K/yr · 138K searches
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Returns
Bad12.5%return rate — above 5% kills the launch gate