47
colored lash clusters
Skip itA small market ($97K/yr) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Review moat
Good617.17avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good70%top-5 brand share — brands hold most of the demand
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Price range
Okay$5.08–$24.01cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Avg price
Okay$9.62avg listing price — sweet spot $15–$100
Market size
Bad$97K$97K/yr · 378K searches
Growth
Bad-1.2%90-day search growth — must beat 0% to launch