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52

clarins sunscreen

Worth a look

Shows low returns (0.5%), but a concentrated shelf (top 5 take 100% of clicks) keeps it on the watch list.

Market size 51Growth 86Conversion 83Competition 0Returns 98Price range 85Avg price 95Brand share 0Review moat 29Quality gap 33

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Avg price

Incredible$32.45

avg listing price — sweet spot $15–$100

Growth

Great+88.7%

90-day search growth — must beat 0% to launch

Price range

Great$8.42–$61.05

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great8.9%

search→purchase rate — share of searches ending in a sale

Market size

Good$289K

$289K/yr · 100K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay3,558.25

avg incumbent reviews — the moat a new listing must climb

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Search terms