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52

citrus body spray

Worth a look

Shows low returns (0.1%), but a small market ($99K/yr) keeps it on the watch list.

Market size 25Growth 40Conversion 36Competition 47Returns 99Price range 78Avg price 87Brand share 53Review moat 37Quality gap 67

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Avg price

Great$19.82

avg listing price — sweet spot $15–$100

Price range

Great$5.00–$53.00

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Brand share

Good73%

top-5 brand share — brands hold most of the demand

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+11.9%

90-day search growth — must beat 0% to launch

Review moat

Okay2,764

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay2.9%

search→purchase rate — share of searches ending in a sale

Market size

Bad$99K

$99K/yr · 175K searches

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