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chocolate perfume
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Market size
Great$1.6M$1.6M/yr · 2.4M searches
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Conversion
Good6.4%search→purchase rate — share of searches ending in a sale
Avg price
Okay$10.52avg listing price — sweet spot $15–$100
Review moat
Bad5,991.62avg incumbent reviews — the moat a new listing must climb
Price range
Bad$4.84–$17.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad79%top-5 click share — a locked-up shelf
Growth
Bad-20.2%90-day search growth — must beat 0% to launch
Brand share
Bad98%top-5 brand share — brand-locked demand