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cherry blossom soap
Launch itA $1.4M/yr market growing +15.9% this quarter with returns at 0.2% — clears our launch bar.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Avg price
Great$22.07avg listing price — sweet spot $15–$100
Market size
Great$1.4M$1.4M/yr · 984K searches
Price range
Great$4.27–$70.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Conversion
Good6.6%search→purchase rate — share of searches ending in a sale
Growth
Okay+15.9%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad4,592.58avg incumbent reviews — the moat a new listing must climb
Brand share
Bad100%top-5 brand share — brand-locked demand