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chebe butter for hair growth
Skip itSoft demand (-25.0% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.0%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Great$18.68avg listing price — sweet spot $15–$100
Price range
Great$8.11–$53.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good834.1avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Market size
Bad$94K$94K/yr · 136K searches
Growth
Bad-25.0%90-day search growth — must beat 0% to launch