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burberry brit for women
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great$86.89avg listing price — sweet spot $15–$100
Market size
Great$851K$851K/yr · 890K searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good$19.91–$158.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad4,518.75avg incumbent reviews — the moat a new listing must climb
Growth
Bad-9.9%90-day search growth — must beat 0% to launch
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Competition
Bad88%top-5 click share — a locked-up shelf
Brand share
Bad97%top-5 brand share — brand-locked demand