50
bubble mask
Worth a lookShows a sweet-spot price point ($23.05 avg), but brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list.
Avg price
Incredible$23.05avg listing price — sweet spot $15–$100
Returns
Great1.1%return rate — above 5% kills the launch gate
Price range
Great$10.00–$61.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great315.74avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay$260K$260K/yr · 355K searches
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Growth
Okay+6.9%90-day search growth — must beat 0% to launch
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Brand share
Bad99%top-5 brand share — brand-locked demand