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56

brush 30/40

Worth a look

Shows a sweet-spot price point ($26.12 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 55Growth 24Conversion 54Competition 67Returns 30Price range 92Avg price 95Brand share 64Review moat 24Quality gap 84

Avg price

Incredible$26.12

avg listing price — sweet spot $15–$100

Price range

Great$13.88–$47.36

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Market size

Good$386K

$386K/yr · 329K searches

Conversion

Good4.5%

search→purchase rate — share of searches ending in a sale

Returns

Okay4.6%

return rate — above 5% kills the launch gate

Growth

Bad-1.3%

90-day search growth — must beat 0% to launch

Review moat

Bad5,084.23

avg incumbent reviews — the moat a new listing must climb

Search terms