40
brown hair ties
Skip itPrices mostly outside the sweet spot ($2.02–$8.97) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Incredible15.9%search→purchase rate — share of searches ending in a sale
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Market size
Okay$145K$145K/yr · 139K searches
Growth
Bad-2.3%90-day search growth — must beat 0% to launch
Competition
Bad71%top-5 click share — a locked-up shelf
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad8,420.64avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$6.56avg listing price — sweet spot $15–$100
Price range
Bad$2.02–$8.97cheapest to priciest tracked listing — scored on the share inside $15–$100