58
bronzer
Launch itA $2.3M/yr market growing +12.0% this quarter with returns at 1.3% — clears our launch bar.
Market size
Incredible$2.3M$2.3M/yr · 5.0M searches
Returns
Great1.3%return rate — above 5% kills the launch gate
Price range
Good$4.41–$32.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Avg price
Good$12.61avg listing price — sweet spot $15–$100
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Growth
Okay+12.0%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad12,614.62avg incumbent reviews — the moat a new listing must climb