47
bronze self tanning butter
Skip itSoft demand (-22.6% this quarter) — this niche doesn't clear our bar today.
Quality gap
Incredible3.1★avg incumbent rating — lower means beatable quality
Avg price
Incredible$24.37avg listing price — sweet spot $15–$100
Returns
Great1.3%return rate — above 5% kills the launch gate
Price range
Great$9.91–$36.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Review moat
Bad4,835.47avg incumbent reviews — the moat a new listing must climb
Market size
Bad$93K$93K/yr · 74K searches
Competition
Bad76%top-5 click share — a locked-up shelf
Growth
Bad-22.6%90-day search growth — must beat 0% to launch