49
boho hair
Skip itA small market ($12K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$38.40avg listing price — sweet spot $15–$100
Brand share
Great45%top-5 brand share — no brand owns this niche
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,415.41avg incumbent reviews — the moat a new listing must climb
Price range
Okay$8.28–$190.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.3%return rate — above 5% kills the launch gate
Growth
Okay+13.4%90-day search growth — must beat 0% to launch
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Market size
Bad$12K$12K/yr · 51K searches
Signals No Dominant Brand