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body scrub gift set
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Price range
Okay$4.28–$20.46cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$9.89avg listing price — sweet spot $15–$100
Review moat
Bad4,991.14avg incumbent reviews — the moat a new listing must climb
Competition
Bad78%top-5 click share — a locked-up shelf
Growth
Bad-16.7%90-day search growth — must beat 0% to launch
Market size
Bad$40K$40K/yr · 137K searches
Brand share
Bad100%top-5 brand share — brand-locked demand