62
body bronzer
Worth a lookShows low returns (1.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.2%return rate — above 5% kills the launch gate
Price range
Great$7.02–$71.51cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$18.08avg listing price — sweet spot $15–$100
Growth
Great+70.0%90-day search growth — must beat 0% to launch
Brand share
Good65%top-5 brand share — brands hold most of the demand
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Market size
Okay$164K$164K/yr · 246K searches
Review moat
Bad10,747.06avg incumbent reviews — the moat a new listing must climb
Signals No Dominant Brand