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black silk scrunchies
Skip itPrices mostly outside the sweet spot ($3.42–$10.00) — this niche doesn't clear our bar today.
Conversion
Incredible13.2%search→purchase rate — share of searches ending in a sale
Returns
Great1.1%return rate — above 5% kills the launch gate
Brand share
Good74%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Bad70%top-5 click share — a locked-up shelf
Review moat
Bad8,509.44avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$7.99avg listing price — sweet spot $15–$100
Growth
Bad-8.6%90-day search growth — must beat 0% to launch
Market size
Bad$64K$64K/yr · 60K searches
Price range
Bad$3.42–$10.00cheapest to priciest tracked listing — scored on the share inside $15–$100