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black and blonde wig
Skip itWeak search conversion (0.8%) — this niche doesn't clear our bar today.
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Avg price
Good$111.88avg listing price — sweet spot $15–$100
Review moat
Good1,142.5avg incumbent reviews — the moat a new listing must climb
Market size
Okay$241K$241K/yr · 283K searches
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Price range
Okay$69.35–$155.77cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Bad5.7%return rate — above 5% kills the launch gate
Growth
Bad-19.6%90-day search growth — must beat 0% to launch
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale