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biolage scalpsync anti-dandruff shampoo
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Conversion
Great9.8%search→purchase rate — share of searches ending in a sale
Avg price
Great$16.66avg listing price — sweet spot $15–$100
Price range
Great$7.94–$38.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay3,474.21avg incumbent reviews — the moat a new listing must climb
Market size
Bad$79K$79K/yr · 48K searches
Competition
Bad77%top-5 click share — a locked-up shelf
Growth
Bad-25.4%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand