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beurre de karite
Skip itA small market ($51K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$25.59avg listing price — sweet spot $15–$100
Returns
Great1.1%return rate — above 5% kills the launch gate
Price range
Great$6.95–$48.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad5,008.21avg incumbent reviews — the moat a new listing must climb
Market size
Bad$51K$51K/yr · 52K searches
Growth
Bad-24.5%90-day search growth — must beat 0% to launch