54
belly butter
Worth a lookShows low returns (0.6%), but a concentrated shelf (top 5 take 80% of clicks) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Great$22.23avg listing price — sweet spot $15–$100
Conversion
Great10.8%search→purchase rate — share of searches ending in a sale
Market size
Great$1.3M$1.3M/yr · 531K searches
Price range
Great$7.14–$46.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+7.2%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad91%top-5 brand share — brand-locked demand
Review moat
Bad11,177.64avg incumbent reviews — the moat a new listing must climb
Competition
Bad80%top-5 click share — a locked-up shelf