48
banana oil
Skip itA small market ($68K/yr) — this niche doesn't clear our bar today.
Returns
Great1.0%return rate — above 5% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Good$14.41avg listing price — sweet spot $15–$100
Brand share
Good63%top-5 brand share — brands hold most of the demand
Price range
Good$5.95–$30.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,486.62avg incumbent reviews — the moat a new listing must climb
Market size
Bad$68K$68K/yr · 134K searches
Growth
Bad-16.8%90-day search growth — must beat 0% to launch
Signals No Dominant Brand