50
balayage board
Worth a lookShows a thin review moat (369 avg reviews), but a small market ($97K/yr) keeps it on the watch list.
Review moat
Great369.16avg incumbent reviews — the moat a new listing must climb
Avg price
Great$16.79avg listing price — sweet spot $15–$100
Returns
Great2.0%return rate — above 5% kills the launch gate
Price range
Good$5.86–$29.77cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good70%top-5 brand share — brands hold most of the demand
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Growth
Okay+4.4%90-day search growth — must beat 0% to launch
Market size
Bad$97K$97K/yr · 187K searches