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aussie betta
Skip itSoft demand (-55.8% this quarter) — this niche doesn't clear our bar today.
Review moat
Incredible15avg incumbent reviews — the moat a new listing must climb
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Incredible$24.40avg listing price — sweet spot $15–$100
Price range
Great$11.64–$45.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Market size
Bad$52K$52K/yr · 89K searches
Competition
Bad93%top-5 click share — a locked-up shelf
Growth
Bad-55.8%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand