56
auburn eyebrow pencils
Worth a lookShows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Conversion
Great9.6%search→purchase rate — share of searches ending in a sale
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good68%top-5 brand share — brands hold most of the demand
Price range
Okay$1.18–$25.18cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$9.97avg listing price — sweet spot $15–$100
Market size
Okay$151K$151K/yr · 158K searches
Growth
Okay+2.3%90-day search growth — must beat 0% to launch
Review moat
Bad13,943avg incumbent reviews — the moat a new listing must climb