75
armpit sweat pads
Worth a lookShows beatable incumbent ratings (3.9★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Returns
Great1.2%return rate — above 6% kills the launch gate
Brand share
Great49%top-5 brand share — no brand owns this niche
Competition
Great33%top-5 click share — an open shelf
Avg price
Great$17.79avg listing price — sweet spot $15–$100
Conversion
Great7.5%search→purchase rate — share of searches ending in a sale
Price range
Great$6.13–$41.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$706K$706K/yr · 531K searches
Growth
Good+22.9%90-day search growth — must beat 0% to launch
Review moat
Okay2,197.09avg incumbent reviews — the moat a new listing must climb