50
almond lotion
Worth a lookShows low returns (0.4%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Incredible14.4%search→purchase rate — share of searches ending in a sale
Market size
Incredible$2.6M$2.6M/yr · 2.0M searches
Price range
Okay$6.25–$19.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+6.1%90-day search growth — must beat 0% to launch
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$9.21avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Review moat
Bad13,231.44avg incumbent reviews — the moat a new listing must climb
Brand share
Bad100%top-5 brand share — brand-locked demand