57
after sun lotion
Launch itA $3.0M/yr market growing +128.7% this quarter with returns at 0.6% — clears our launch bar.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Market size
Incredible$3.0M$3.0M/yr · 2.3M searches
Growth
Incredible+128.7%90-day search growth — must beat 0% to launch
Conversion
Great10.6%search→purchase rate — share of searches ending in a sale
Avg price
Good$12.58avg listing price — sweet spot $15–$100
Price range
Okay$6.31–$20.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad9,888.7avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad84%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals Trending