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acne face wash
Worth a lookShows low returns (0.3%), but brand-locked demand (top 5 brands take 94% of clicks) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Market size
Incredible$3.6M$3.6M/yr · 2.4M searches
Conversion
Great11.9%search→purchase rate — share of searches ending in a sale
Avg price
Good$12.66avg listing price — sweet spot $15–$100
Price range
Okay$5.90–$19.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+6.0%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad72%top-5 click share — a locked-up shelf
Review moat
Bad18,196.35avg incumbent reviews — the moat a new listing must climb
Brand share
Bad94%top-5 brand share — brand-locked demand