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acetone
Launch itA $6.8M/yr market growing +9.5% this quarter with returns at 0.1% — clears our launch bar.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Market size
Incredible$6.8M$6.8M/yr · 5.1M searches
Conversion
Great11.6%search→purchase rate — share of searches ending in a sale
Price range
Good$2.80–$37.64cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$11.51avg listing price — sweet spot $15–$100
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Growth
Okay+9.5%90-day search growth — must beat 0% to launch
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad14,953.2avg incumbent reviews — the moat a new listing must climb