34
7n hair color
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Conversion
Great9.4%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay$9.73avg listing price — sweet spot $15–$100
Competition
Bad71%top-5 click share — a locked-up shelf
Review moat
Bad4,945.75avg incumbent reviews — the moat a new listing must climb
Growth
Bad-3.5%90-day search growth — must beat 0% to launch
Market size
Bad$48K$48K/yr · 53K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad$7.92–$15.01cheapest to priciest tracked listing — scored on the share inside $15–$100