48
1.5 inch curling iron
Skip itBrand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.
Market size
Incredible$3.4M$3.4M/yr · 1.5M searches
Avg price
Great$48.48avg listing price — sweet spot $15–$100
Price range
Great$15.77–$122.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Good4.6%search→purchase rate — share of searches ending in a sale
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Growth
Bad-3.8%90-day search growth — must beat 0% to launch
Review moat
Bad8,862.62avg incumbent reviews — the moat a new listing must climb
Brand share
Bad95%top-5 brand share — brand-locked demand
Returns
Bad8.4%return rate — above 5% kills the launch gate
Signals High Returns