dekor classic diaper pail refills
Worth a lookShows searches that convert (17.9% search→purchase), but brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list.
Conversion
Incredible17.9%search→purchase rate — share of searches ending in a sale
Avg price
Great$21.67avg listing price — sweet spot $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Price range
Great$10.64–$43.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$767K$767K/yr · 198K searches
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Review moat
Bad4,191.5avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-11.3%90-day search growth — must beat 0% to launch
Brand share
Bad95%top-5 brand share — brand-locked demand