Skip to content
75

badger sunscreen spray

Launch it

A $4.4M/yr market growing +184.2% this quarter with returns at 0.8% — clears our launch bar.

Market size 97Growth 97Conversion 96Competition 72Returns 96Price range 87Avg price 91Brand share 0Review moat 37Quality gap 55

Market size

Incredible$4.4M

$4.4M/yr · 1.5M searches

Growth

Incredible+184.2%

90-day search growth — must beat 0% to launch

Conversion

Incredible14.0%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.8%

return rate — above 6% kills the launch gate

Avg price

Great$21.23

avg listing price — sweet spot $15–$100

Price range

Great$12.31–$38.29

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good42%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,806.36

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad100%

top-5 brand share — brand-locked demand