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1157 Bulb

Maybe

Buyers convert on 12.9% of searches. But the average product has 6,125 reviews to catch up to, so 1157 Bulb is a Maybe.

Flapen Score
50
50 / 100
Top 44% of 7,287 Automotive niches · +1 vs the category median of 49
Market size
$197K/yr163K searches / yr
90-day growth
+19.4%search demand this quarter
Competition
49%top-5 click share · 22 brands · 66 sellers

Flapen Score

1157 Bulb against its category

The dotted line is the Automotive average. Past it, 1157 Bulb is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 1157 Bulb market on Amazon at a glance

Shoppers on Amazon United States searched for 1157 Bulb 163K times last year and spent an estimated $197K. The top 5 brands take 74% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 12.9% of those searches ended in a purchase.

Shoppers searched for this 163K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.9% of those searches ended in a purchase. Searches in the last 90 days moved +19.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $197K a year.

Searches, last 12 months
163K
Growth, 90 days vs prior 90
+19.4%
Conversion, latest week
12.9%
Market size, estimated
$197Ka year
Peak month
May1.5× the quietest month
Top search term
1157 bulb93K searches a year

02 · Price

A sale here is worth $9.37.

Listings sell for $9.37 on average, from $3.59 to $21.44. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $9.37 that is $5K to $7K a year per listing.

Average price
$9.37under the $15 to $100 sweet spot
Price range
$3.59–$21.44
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
500–750
Revenue per listing a year
$5K–$7K
Returns
3.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #104 within Lights, Bulbs & Indicators. It carries 6,125 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#104in Lights, Bulbs & Indicators
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
6,125per listing
Listings tracked
32

04 · Newcomers

3 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
3Amazon's first-year sales bar
Average brand age
48 months

Products

Top 1157 Bulb products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

22 rising

Sellers

66

Top-5 brand share

74%

Top 20: 99%

Top-5 click share

49%

Top 20: 90%

Open market

22%

  • Brand 128%
  • Brand 221%
  • Brand 312%
  • Brand 48%
  • Brand 55%
  • Brand 64%

Demand

1157 Bulb search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top 1157 Bulb search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 1157 bulb93K/yr
  • 1157 brake light bulb24K/yr
  • 115715K/yr
  • trailer light bulbs8K/yr
  • 1157 bulbs7K/yr
  • 1157 light bulb5K/yr
  • sylvania 11573K/yr
  • bulb 11573K/yr
  • 1157 tail light bulb3K/yr
  • sylvania 1157 bulb3K/yr

Reviews and returns

What reviews say buyers love and hate about 1157 Bulb

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Brightness/Shine/Glow”
14%of negative reviews mention “Functionality-Overall”
3.1%of orders come back
“none of the lights were working”
A buyer, on “Functionality-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common 1157 Bulb questions

Answered from the same tracked data.