0w-40 Full Synthetic Oil

Shoppers searched for this 355K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.4% of those searches ended in a purchase. Searches in the last 90 days moved +13.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $996K a year.

Searches, last 12 months

355K

Growth, 90 days vs prior 90

+13.2%

Conversion, latest week

6.4%

Market size, estimated

$996Ka year

Peak month

May2.2× the quietest month

Top search term

pennzoil ultra platinum 0w-4063K searches a year

Listings sell for $43.85 on average, from $10.48 to $65.41. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,500 to 3,000 of them. At $43.85 that is $110K to $132K a year per listing.

Average price

$43.85inside the $15 to $100 sweet spot

Price range

$10.48–$65.41

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

2,500–3,000

Revenue per listing a year

$110K–$132K

Returns

0.7%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #102 within Oils & Fluids. It carries 2,792 reviews at 4.72 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

89%

Out of stock, average day

0.0%

Average rank

#102in Oils & Fluids

Average rating

4.72 starsAmazon United States average 4.42 stars

Average reviews

2,792per listing

Listings tracked

9

The brands on the shelf have sold for 88 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

88 months