04152-yzza1

Shoppers searched for this 228K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -7.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $202K a year.

Searches, last 12 months

228K

Growth, 90 days vs prior 90

-7.8%

Conversion, latest week

1.4%

Market size, estimated

$202Ka year

Peak month

October1.1× the quietest month

Top search term

3rd gen 4runner52K searches a year

Listings sell for $65.91 on average, from $6.16 to $430.37. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $65.91 that is $0 to $7K a year per listing.

Average price

$65.91inside the $15 to $100 sweet spot

Price range

$6.16–$430.37

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$7K

Returns

1.7%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #1,404 within Filters. It carries 618 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

90%

Out of stock, average day

1.7%

Average rank

#1,404in Filters

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

618per listing

Listings tracked

62

17 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

17

Successful launches

6Amazon's first-year sales bar

Average brand age

45 months